CROCS European Sales Meeting in Madrid

Delicious delivered a three-day European Sales Meeting in Madrid for CROCS and HEYDUDE, bringing together more than 250 international guests for the launch of the Season 1 2024 collection.

The brief was to create an experience rooted in the brands’ energy, colour and creativity, while celebrating the new collection across a multi-day programme of presentations, showrooms, breakout sessions, dinners and networking events.

Delicious managed the programme end-to-end, including venue finding, hotel accommodation, delegate management, event design, branded installations, showroom builds, catering, AV, entertainment, staffing, transport and logistics, alongside photography and videography.

We also created the delegate app and Madrid city guides and managed meeting spaces, off-site dinners and networking experiences across the city.

AT A GLANCE

Client: CROCS & HEYDUDE
Location: Madrid, Spain
Guests: 250+ international attendees
Duration: 3 days
Event: European Sales Meeting
Delicious: Venue & Hotel Finding / Event Design / Delegate Management / Showroom Builds / Catering / AV / Entertainment / Transport & Logistics / Staffing / Event Production

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